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Spring 2012 Cooperative Television Campaign
The Zanesville-Muskingum County Chamber of Commerce is teaming up again with WHIZ-TV to put together a cooperative community-awareness campaign centered around the recent Marcellus and Utica shale oil development in our area. This promotion is a perfect opportunity for businesses to increase visibility at a relatively low cost per exposure.
Five different 30-second television messages will be produced, touting the reasons local businesses need to connect with the Chamber to stay up-to-date on this potentially life-changing regional development. Each message will feature five representatives from participating businesses. Each representative will be on-camera voicing one segment of each message, with the representative’s company logo featured prominently on screen as well.
Scripts will be prepared by the Chamber and WHIZ-TV and will be provided to participating businesses. View the script we plan to use here.
Each of the five messages will air a minimum of 120 times over the course of the six-week campaign tentatively slated to run from March 19th through April 29th, and will appear in Sunrise in Southeastern Ohio, The Today Show, Live at Noon, and the WHIZ-TV Reports at 6 and 11, as well as NBC and syndicated programs. The cost to participate in this high-profile community-awareness campaign is $495 per business. If you would like to have a presence on multiple versions of the campaign, a second slot may be added for $425 and any additional may be added at $395 each.
Participants may also participate in an organ and tissue donor campaign in conjunction with Donate Life Ohio at no additional charge.
Complete the the registration form below (or just send the requested information by email) and send to Jenni Masterson at the Chamber of Commerce by emailing jmasterson@zmchamber.com, faxing the form to 454-2963, or by calling 455-8282 to talk with Jenni about reserving your spot.
The Chamber of Commerce…Giving Your Business an Edge!
Spring 2012 Cooperative Television Campaign
Registration Form
Company Name:__________________________________________
Address:_________________________________________________
________________________________________________
Company Contact:________________________________________
Company On-Air Representative:____________________________
Phone:_______________ Fax:______________________
Email: ________________________________________________
Participation Options (please check or number):
___$495 first version; ___$425 second version; ___$395 (please number) additional versions ___$250 for 50 additional free-standing messages
Payment Options:
Check Enclosed___ Please Invoice___ Credit Card Payment___
Please send your completed form to
jmasterson@zmchamber.com or fax to Jenni at 740-454-2963
Snail mail to Zanesville-Muskingum Co. Chamber of Commerce, 205 N. Fifth Street, Zanesville, OH 43701 (If you mail your reply please contact the Chamber by phone as well)
Script for 2012 Spring Shale Oil and Gas / Membership TV Campaign
One participant will read one line of the script and their logo will be displayed as they talk.
THE DEVELOPMENT OF OIL INTERESTS IN THE MARCELLUS AND UTICA SHALE BEDS SPELLS GREAT OPPORTUNITY FOR MUSKINGUM COUNTY!
TO KEEP YOUR BUSINESS UP TO DATE WITH ALL THE LATEST INFORMATION—
TO LEARN MORE ABOUT WHAT THE DEVELOPMENT MEANS TO BOTH BUSINESS AND RESIDENTS—
TO CAPITALIZE ON THE NEW BUSINESS AND PROFITABILITY PROJECTED TO COME INTO OUR AREA—
AND TO DEVELOP PARTNERSHIPS WITH OTHER BUSINESSES WHO SHARE YOUR INTEREST IN OUR COMMUNITY—
JOIN THE ZANESVILLE-MUSKINGUM COUNTY CHAMBER OF COMMERCE—THE AREA’S GREATEST SUSTAINING RESOURCE FOR LOCAL BUSINESS!